There’s a reason why brainstorming has gotten such a bad reputation – and it all boils down to the fact that most people don’t know how to brainstorm effectively. Here's how to do it. 

Most brainstorming lists end up in a long-forgotten pile — usually because the list was too long or intimidating to deal with.  By organizing your brainstormed ideas, you can quickly sort your long list into a few manageable categories.